HADA LABO CELEBRATES 15 YEARS OF PERFECT & SIMPLE BEAUTY!
Exciting Collaborations, Free Ice Cream, Exclusive Events & More Await Fans Nationwide
Get ready for the most exciting skincare celebration of the year! Hada Labo, the renowned Japanese skincare brand is thrilled to mark its 15th Anniversary with a campaign that brings hydration, joy, and beauty to everyone across Malaysia.
With the
theme “15 Years of Perfect & Simple Beauty,” this milestone
celebrates Hada Labo’s incredible journey of nurturing healthy, radiant
skin—always staying true to its Japanese philosophy of simplicity,
effectiveness, and high quality. To thank Malaysians for their unwavering
support, the brand is rolling out a series of fun, Instagram-worthy events
and exclusive collaborations that are not to be missed.
“Hada Labo has always been more than just skincare. It’s a brand that
journeys with you—keeping your skin healthy, youthful, and beautiful through
every stage of life.” This anniversary is our way of celebrating our
fans, giving back to the community, and making skincare fun, accessible, and
exciting for all, said Lim Mei Yuen, General Manager of Rohto-Mentholatum
(M) Sdn Bhd.
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HERE’S WHAT TO EXPECT FROM HADA LABO’S 15TH ANNIVERSARY CELEBRATION:
1. Hada Labo x YelloBanana: Meet the Hada Baby Squad
Step into the magical Hydra Oasis with the adorable Hada Baby Squad—available in 5 exclusive designs—brought to life by Malaysian animator YelloBanana! Each baby hero represents a unique type of Hyaluronic Acid, ranging from Super Hyaluronic Acid to Nano Hyaluronic Acid, showcasing Hada Labo’s iconic legacy of hydration. Don’t miss their animated mission to save the world’s skin, one hydrating drop at a time!
2. Hada Labo x Inside Scoop: Limited Edition Aqua Fresh
Yogurt Ice Cream
Yes, you read that right—skincare-inspired ice cream! In partnership with beloved local brand Inside Scoop, Hada Labo introduces the exclusive Aqua Fresh Yogurt Ice Cream—a butterfly pea-flower yogurt delight that embodies cool, refreshing hydration.
💙 FREE Ice Cream Events:
- Setapak
(8–11 May) – Redeem
a free scoop (100–200 scoops daily) and complete fun hydration-themed
challenges to win travel-sized gifts. Spend RM100 to redeem an exclusive
Hada Baby plushie blind box.
- Roadshows
Nationwide – Ice
cream giveaways across Malacca, Johor Bahru, and Penang on 17, 24 & 31
May (limited to 200 scoops per location).
💙 Can’t get
enough? The ice cream will also be available at Inside Scoop outlets
nationwide (19–25 May 2025)—while stocks last!
3. Join the Fun On-Ground Celebrations!
To make this milestone even more special, Hada Labo is hitting the
road and malls with fun-filled activities across Malaysia!
Kombi Van
Tour (12 May – 29 June 2025)
The iconic Kombi Van will travel across Peninsular Malaysia, offering skincare
trials, fun games, free samples, and exciting prizes for all!
In-Mall
Pop-Up Events with Watsons & Guardian
Visit Sunway Pyramid and Queensbay Mall to experience interactive
skincare stations, unlock exclusive redemptions, and collect
limited-edition merchandise.
Look out
for:
·
DIY Hada Baby Keychains
·
Mystery Macaron Pouches
·
Hada Baby Plushie Blind Boxes
·
Mystery Box Bonanza – Spend RM150 and walk away with surprise products
worth up to RM450!
CELEBRATE BEAUTY
THAT LASTS A LIFETIME!
From skincare innovations to heartwarming campaigns,
Hada Labo has touched millions of lives in Malaysia. As we celebrate 15 years
of staying by your side, we invite everyone to be a part of this joyous
milestone—because healthy, hydrated skin should be simple, effective, and
joyful.
Follow Hada Labo for updates and join the fun!
www.hadalabo.com.my
IG: @hadalabomalaysia | FB: MyHadaLabo | TikTok: @hadalabomy
Hada Labo skincare philosophy:
“PERFECT X SIMPLE”
For
ultimate perfection and ultimate simplicity
Hada Labo uses the finest, purest, and highly effective ingredients
to provide you with the ultimate result of beautiful skin. Inspired by
traditional Japanese beauty wisdom, Hada Labo adopts a “no more no less”
philosophy in the formulation of its products for the “perfect” ingredients
ratio to give optimal results. Unnecessary additives, colorants, fragrances and
mineral oil that will burden the skin are omitted. Only essential ingredients
that are beneficial to the skin are retained to ensure maximum effectiveness – Only
the best for your skin and nothing else...
About The Mentholatum Company
The Mentholatum Company Inc. Founded in 1889 is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarters are in Orchard Park, New York, U.S.A with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, P.R China, India, and Japan. Manufacturing is carried out in 26 locations around the globe and marketing/distribution in over 150 countries. The company, privately held for 99 years, was acquired by
Rohto Pharmaceutical Company Ltd. of Osaka, Japan in 1988.
Rohto is a major player in the Japanese pharmaceutical market with top-selling
products in the eye care, topical, and stomach relief categories. Since 1889,
The Mentholatum Company has grown and prospered from a small purveyor of soaps
and
toiletries into an international company, marketing quality
proprietary medicines around the world. In the United States, and many
countries around the world, the Mentholatum family of products has earned a
reputation for quality and value. Every Mentholatum brand is sold with an
unconditional guarantee of satisfaction.
Brands under Mentholatum: Lipice, Oxy, Hada Labo, Selsun, Sunplay, Rohto Eye Drops, Deep Heating Rub, Melano CC, Mentholatum Acne, 50 Megumi and Dermistry.
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