SUNWAY RAKES IN RM60 MILLION IN SALES FROM NATIONWIDE ROADSHOW
Sunway Group, one of Southeast Asia’s leading conglomerates, successfully concluded its nationwide Sunway Mega Roadshow 2025.
Sunway Group founder and chairman Tan Sri Sir Dr. Jeffrey Cheah KBE AO at the Sunway Mega Roadshow 2025 launch.
Malaysians from all walks of life turned up in droves during The Sunway Mega Roadshow 2025 to grab the best limited-time deals.
Themed “The Next 50 Years and Beyond”, the event
generated RM60 million in sales revenue, with Sunway Super App registering a
record-high RM6.1 million in digital payment transactions alone.
A booth attendant from Sunway XFarms enthusiastically interacts with
some customers who are interested in purchasing the Sunny Strong, a nutritious
multigrain breakfast drink.
Between 13 February to 2 March 2025, the
roadshow covered Sunway City Kuala Lumpur, Sunway City Iskandar Puteri, Penang,
and Ipoh. It also marked its first-ever international debut in Singapore.
A key highlight of the Sunway Mega Roadshow 2025
was the Sunway Super App’s integral role for various business-to-consumer and
business-to-business deals, along with an impressive growth rate, which saw a
significant hike of users and transactions throughout the campaign.
The roadshow also recorded 54,000 downloads and
24,000 new sign-ups for the app, representing a 26% and 15% year-on-year growth
respectively.
These achievements, along with the 33 million app
engagements registered during the roadshow, underscore Sunway’s growing
momentum in its digital transformation journey.
Sunway Super App, the Group’s one-stop lifestyle
app launched in 2023, connects users to Sunway’s products and services through its
extensive ecosystem, as well as exclusive app deals and programmes.
“Sunway has grown from its humble beginnings to
become one of Southeast Asia’s leading conglomerates. This journey has not been
without challenges, particularly in bringing together and leveraging our
diverse businesses across multiple sectors.
As such, the Sunway Mega Roadshow was conceived
as an avenue to showcase the best of Sunway’s offerings under one roof,” said
Sunway Group deputy president, Evan Cheah.
The roadshow which boasted a RM2 million prize
pool saw the grand prize lucky winner drive home a brand-new electric vehicle
worth more than RM100,000.
Another lucky winner won an all-expenses-paid-for
weekend trip at The Banjaran Hotsprings Retreat in Sunway City Ipoh, which includes
being chauffeured in a luxury multipurpose electric vehicle.
About Sunway Group
Founded in 1974, Sunway Group is one of Southeast Asia’s leading conglomerates with a presence spanning over 50 locations worldwide.
Our dedicated 20,000-strong team drives sustainable development and socio-economic progress across diverse sectors, including core interests in real estate, construction, healthcare, education, leisure, retail, and hospitality.
In 2024, Sunway proudly celebrated our 50th anniversary, a rare and significant milestone achieved by very few companies globally.
As we look to the next 50 years and beyond, we remain steadfast in our commitment to nation-building and advancing the United Nations Sustainable Development Goals (UN-SDGs), aligning them with our Environmental, Social and Governance (ESG) framework and corporate strategy.
Our three publicly listed entities – Sunway Berhad, Sunway Construction Group, and Sunway REIT – collectively represent a robust and socially responsible real-estate value chain.
Find
out more about us at www.sunway.com.my
Comments
Post a Comment