ROHTO-MENTHOLATUM SENDS LOVE AND CARE TO 10 CHARITY HOMES IN CONJUNCTION WITH ITS 135TH ANNIVERSARY

 ROHTO-MENTHOLATUM SENDS LOVE AND CARE TO 10 CHARITY HOMES IN CONJUNCTION WITH ITS 135^TH ANNIVERSARY

RM135,000 Donated to Vulnerable Communities throughout the ‘Sending Love & Care’ Campaign

Cheque Presentation

In a grand celebration of Mentholatum 135 years anniversary, Rohto-Mentholatum (M) Sdn Bhd, in partnership with Watsons Malaysia, marked this significant milestone by contributing RM135,000 to 10 charity homes across the country. This generous donation is part of the company's ongoing ‘Sending Love & Care’ Corporate Social Responsibility (CSR) campaign, demonstrating its commitment to giving back to communities in need.

To commemorate its 135th anniversary, Rohto-Mentholatum expanded the campaign to include children’s homes and elderly care centers, extending its mission of compassion to even more vulnerable groups.

Proceeds from the sales of selected Rohto-Mentholatum products at Watsons stores nationwide throughout October 2024 contributed to this RM135,000 donation. The funds were used to provide essential items of the 10 charity homes.

Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd, shared, “We are immensely proud of our 135-year legacy of innovation in health and beauty, and we remain committed to pushing boundaries in both product development and community support. Like the nurse in our logo, who represents care and dedication, we strive to serve not only our consumers but also the community at large. This campaign reflects our unwavering commitment to health, wellness, and social responsibility.”

 

The 10 charity homes, which collectively care for approximately 1,000 residents, include:

• Orphanages: Rumah Hope, Petaling Jaya; SHELTER, Petaling Jaya; Rumah KIDS, Subang Jaya; Pertubuhan Rumah Amal Cahaya Tengku Ampuan Rahimah (RACTAR), Subang Jaya, and Rumah Aman, Sungai Buloh.
• Women’s Shelter: Rumah Kita, Kuala Lumpur.
• Elderly Care Home: Pusat Jagaan Al-Fikrah Malaysia, Kajang.
• Welfare and Care Homes: Ti-Ratana Welfare Society, Petaling Jaya; Pusat Penjagaan Kanak-kanak Cacat Taman Megah (PPKKCTM), Petaling Jaya and Rumah Charis, Kuala Lumpur.

 

Beyond financial aid, Rohto-Mentholatum employees visited these homes, engaging in heartwarming activities with the residents. From games to conversations, the interactions were designed to bring joy and create lasting connections with the community.

 

"Our time with the residents reminded us that while monetary support is critical, personal connection and care are just as vital. We hope that through this initiative, we were able to bring smiles and create a meaningful impact in their lives,” added Lim.

 

As Rohto-Mentholatum continues to evolve, its dedication to the well-being of its customers remains unwavering. With a rich history of developing effective health and self-care solutions, the company’s focus extends beyond products. Its CSR efforts, like the ‘Sending Love & Care’ campaign, reflect its deep-rooted belief in contributing to society and nurturing a healthier, happier world.

 

Rohto-Mentholatum’s iconic brands include Hada Labo, Sunplay, OXY, Selsun, Rohto Eye Care, Mentholatum Acnes, Mentholatum Lipcare, 50 Megumi, Melano CC and Mentholatum Deep Heat.

 

For more details on Rohto-Mentholatum’s anniversary celebrations and family of brands, visit www.mentholatum.com.my or the social media of the brands.

 

About The Mentholatum Company

The Mentholatum Company, Inc. Founded in 1889 is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarters are in Orchard Park, New York, U.S.A with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, P.R China, India and Japan.

Manufacturing is carried out in 26 locations around the globe and marketing / distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Company Ltd. of Osaka, Japan in 1988. Rohto is a major player in the Japanese pharmaceutical market with top selling products in the eye care, topical and stomach relief categories.

Since 1889, The Mentholatum Company has grown and prospered from a small purveyor of soaps and toiletries into an international company, marketing quality proprietary medicines around the world. In the United States, and in many countries around the world, the Mentholatum family of products has earned a reputation for quality and value. Every Mentholatum brand is sold with an unconditional guarantee of satisfaction.

Brands under Mentholatum: Lipice, Oxy, Hada Labo, Selsun, Sunplay, Rohto Eye Drops, Botanics, Deep Heating Rub, Melano CC and Dermistry.