ShopeeFood Rewards Female Driver Partners in Special Women’s Day Celebration
Celebrations honour the contributions of female riders in the food delivery business.
#shopeedeliverslove
In addition to the collaboration with leading brand partners, ShopeeFood also provided a personal development program led by an expert in the field of humanities and social studies: Associate Professor Dr Hadija Mohd, who has developed the Personal Initiative Intelligence (PI-Q) framework.
Live from Shopee HQ this afternoon
The PI-Q framework aims to build essential soft-skills to help driver partners improve their job performance. The unique approach focuses on developing the inner qualities of an individual, such as resilience, self-awareness, and empathy.
Some of the guests at the event today consisting of ShopeeFood Female Riders and members of the media.
At the end of the program, three selected driver partners were recognised for their participation and given an opportunity to continue their education with a scholarship in a recognised higher education program. ShopeeFood selected the City Continued Education Centre to partner for the scholarship that’s valued at more than RM60,000.
According to Kwa Yin Leng, Head of Operations for ShopeeFood Malaysia, the celebration is an important milestone in recognising women’s contribution to the food delivery industry.“ShopeeFood aims to provide our female driver partners a supportive environment so they feel valued, safe and recognised. We are happy to be partnering with various brands and showcase our efforts in a meaningful way. The learning programs will go a long way in upskilling our riders and hopefully impact their lives for the better,” she said.
In addition to the personal development class, the driver partners were also treated to aself-care workshop hosted by NIVEA. The experts from NIVEA helped the riders learn healthy skincare and good hygiene habits as riders are often exposed to changing weather conditions while doing their work. At the end of the session, the female driver partners were also given NIVEA products to kickstart their regime.
,%20Nadia%20Azmi,%20Datuk%20Shalin%20Zulkifli,%20Natasha%20Helwa%20Binti%20Ramlee%20(Left%20to%20Right).jpg)
The highlight of the event was a panel session that was also live-streamed on the Shopee app and social platforms. The lively discussion featured three popular figures from different backgrounds sharing their personal stories of immense challenges and how it led them to success. The panelists were:
● Datuk Shalin Zulkifli, a professional bowler and athlete who has represented Malaysia
for 28 years in numerous international competitions. She currently holds five world
championship titles and is a fierce advocate for gender equality.
● Nandini Balakrishnan is a known influencer and video producer with a popular media
company. She has written extensively on issues related to the discrimination and her
work has been featured in major publications around the world. In 2021, Nandini was
also awarded the Women of the Future Awards Southeast Asia in the ‘Arts & Culture’
category. This award recognises achievements of female trailblazers across industries.
● Natasha Helwa Binti Ramlee, is a young female entrepreneur and a ShopeeFood
merchant. She is the eldest of three siblings that founded the popular restaurant
franchise of ‘Tiga Budak Gemok’. While the restaurant may have had humble beginnings
of starting off under a tree, the business today has rapidly grown and expanded to cover
more than six states in Malaysia.
To end the day, driver partners were treated to a sumptuous lunch sponsored by Marrybrown and Chatime Malaysia. The riders feasted on Nasi Lemak MB by Marrybrown and a variety of bestselling bubble tea drinks like Grass Jelly Roasted Milk Tea, Mango QQ, Lychee QQ, Passionfruit QQ from Chatime Malaysia. The riders also went home with skincare giveaway from L'Oréal Malaysia consisting of L'Oréal Paris products valued at approximately RM12,000.
Enjoy for one-day only a variety of food and drinks on sale with Mid-month sale from
ShopeeFood. Enjoy:
● Super Deals to RM21 OFF
● Save up to RM30
● Free Delivery (RM0 Min. Spend)
About ShopeeFood
ShopeeFood connects Shopee users to various eateries, from popular joints to local street food stalls, at the best value. Launched in 2021, ShopeeFood offers users a convenient and seamless food delivery experience while helping merchants digitalise and widen their reach. Integrated into Shopee's ecosystem, which includes the mobile wallet, ShopeePay, ShopeeFood provides users with a seamless, secure, and rewarding payment and delivery experience.
Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. Inaddition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumersand small businesses with technology.
Comments
Post a Comment