HADA LABO’S WE CARE FOR SOCIETY CAMPAIGN FUND

HADA LABO’S WE CARE FOR SOCIETY CAMPAIGN FUND

BROUGHT CHEER TO B40 WOMEN ENTREPRENEURS

22 B40 Women Entrepreneurs and 500 Families Benefitted from this Campaign

 

Hada Labo in partnership with Watsons have successfully raised RM50,000 during its 5-week long ‘We Care For Society’ campaign. This campaign, which was launched during the Ramadhan month, was aimed at supporting the businesses of B40 women tailors and B40 women bakers.

 

Approximately 10,000 pieces of cookies were baked and will be distributed to 500 B40 families

In collaboration with Women Of Will (WOW), Hada Labo commissioned the B40 women entrepreneurs to sew a total of 1,500 face masks and bake approximately 10,000 pieces of cookies, which were then distributed to 500 families living in five different People’s Housing Project and Public Housing in Klang Valley, namely, PPR Batu Muda, PPR Pekan Batu, PA Sri Kelantan, PA Sri Negeri Sembilan, and PA Sri Perlis 2.

 

1,500 face masks sewn by the selected B40 women entrepreneurs to be distributed to 500 families from 5 PPR and PA in Klang Valley

Rohto-Mentholatum (M) Sdn Bhd General Manager Lim Mei Yuen said Hada Labo is happy to be able to play a part in contributing to deserving communities, especially the B40 community who were badly impacted during the pandemic.

 

Recipient of Raya Cookies and face mask through the Hada Labo 'We Care For Society' Campaign


Lim said that the campaign was a success, and she would like to thank customers for their support for Hada Labo and also for making the Hari Raya celebration meaningful for the B40 communities.

 

“Hada Labo’s ‘We Care For Society’ started two years ago as our brand commitment and initiative to give back to the society. Our campaign in the last two years has assisted 230 B40 women in their businesses and benefited 300 B40 families from three People’s Housing Project. This year itself, we have aided another 22 B40 women entrepreneurs and 500 B40 families,” added Lim.

 

The Hada Labo’s ‘We Care For Society’ is one of the brand’s initiative to give back to society. Through the campaign, RM1 from the sales proceed of each Hada Labo Premium Whitening product sold at Watsons outlets nationwide were donated to the fund.

 

L-R Caryn Loh, Managing Director of Watsons Malaysia, Nurul Syaiedatul Aqmal, Community Development Officer of WOW & Lim Mei Yuen, General Manager of Rohto-Mentholatum (M) Sdn Bhd

Lakshwin Muruga, Chief Operating Officer of Women Of Will (WOW) appreciates the continuous support from Hada Labo to help underprivileged women in make a living.

 

“Although we have entered the endemic phase but small businesses run by B40 entrepreneurs are still affected due to inflation and the high operations cost. We are therefore thankful to Hada Labo for their continuous financial support year after year. We hope to continue working closely with Hada Labo to empower the underprivileged women with new skill sets apart from offering them financial aid,” said Lakshwin.     

 

For more information about Hada Labo, visit www.hadalabo.com.my or Facebook page: MyHada Labo.

 

Hada Labo skincare philosophy:

 

“PERFECT X SIMPLE” 

For ultimate perfection and ultimate simplicity 

Hada Labo uses the finest, purest, and highly effective ingredients to provide you with the ultimate result of beautiful skin. Inspired by traditional Japanese beauty wisdom, Hada Labo adopts a “no more no less” philosophy in the formulation of its products for the “perfect” ingredients ratio to give optimal results. Unnecessary additives, colorants, fragrances and mineral oil that will burden the skin are omitted. Only essential ingredients that are beneficial to the skin are retained to ensure maximum effectiveness – Only the best for your skin and nothing else... 

 

About The Mentholatum Company 

The Mentholatum Company Inc. Founded in 1889 is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarters are in Orchard Park, New York, U.S.A with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, P.R China, India, and Japan. Manufacturing is carried out in 26 locations around the globe and marketing/distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Company Ltd. of Osaka, Japan in 1988. Rohto is a major player in the Japanese pharmaceutical market with top-selling products in the eye care, topical, and stomach relief categories. Since 1889, The Mentholatum Company has grown and prospered from a small purveyor of soaps and toiletries into an international company, marketing quality proprietary medicines around the world. In the United States, and many countries around the world, the Mentholatum family of products has earned a reputation for quality and value. Every Mentholatum brand is sold with an unconditional guarantee of satisfaction. 

 

Brands under Mentholatum: Lipice, Oxy, Hada Labo, Selsun, Sunplay, Rohto Eye Drops, Botanics, Deep Heating Rub, Melano CC. 

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