Aid Palestine with Dates – A Charity Initiative
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Euro-Atlantic Sdn Bhd, a leading importer and distributor of specialty fruits, vegetables and gourmet groceries has launched a charity initiative to aid Palestinians living in Malaysia. Charity initiative for a good cause. (from left) Palestine Embassy Cultural Officer Mr Raed Alzawbi, SFAM Chairperson Pn Nur Azreen, Euro-Atlantic Managing Director Ms Ebby Loo and Euro-Atlantic Executive Director Mr Eric Goh This initiative, with the support of Malaysian retailers, centres on the sale of premium Medjool dates from Jericho in Palestine. Known as the Diamond of Dates, distinguished by their large size and sweet caramel aroma, their sale is timely, with the approaching month of Ramadan. These Palestinian dates are aptly named “Al-Talia” which beautifully translates to “a dew from heaven”. Al-Talia (a dew from heaven) Palestinian Medjool dates from Jericho The charity initiative is in response to the financial plight of Palestinians living in this country, comprising refugees and stud...